Ganni
Concept
Creative Direction
Creative Production
Video Direction
Talent Casting + Relations
Roll-out
#GANNIGirls Around The World 🌐
#GANNIGirls Around The World 🌐
A self-shot social-first campaign positioned to redefine #GANNIGIRLS by offering a glimpse of different personalities’ unique lifestyles.
ISA collaborated closely with the global GANNI team to cast talent, develop robust capture guides, produce content, deliver final assets according to platform best practices, and create the campaign roll-out across channels.
The series drove over 500K video views on Instagram alone and was amplified across channels, including GANNI.com and via email.
