Calvin Klein
Concept
Partner Relations
Co-Creative Direction
Co-Video Direction
Roll-out
Calvin Klein
IN BED WITH #MYCALVINS
Calvin Klein IN BED WITH #MYCALVINS
“IN BED WITH #MYCALVINS set the bar for original serialized storytelling on YouTube for the brand and continues to be the most popular content on our channel to date.”
— Adrienne Scissons, SVP, Global Integrated Marketing and Public Relations, Calvin Klein