MAC XIMAL SATIN
Concept | Creative Direction | Props & Styling | Video Direction | Videography | Photography | Post Production | Video Editing
MAC COSMETICS: MACximal Satin
MAC COSMETICS: MACximal Satin
Conceived and produced the social campaign for the launch of MACximal Satin Lipstick, creating over 70 videos and images end-to-end, including shooting and editing all content.
Making of MACximal
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Making of MACximal *
This BTS video was chosen to launch the entire MACximal Satin Lipstick campaign globally. Shot on 4K camcorder.
The making of MACximal behind-the-scenes stills
Read my lips.
ISA created a series of cheeky videos using voiceover from the talent.
Lip check.
ISA created a series of product-focused videos highlighting the talent applying the lipstick with tight crops.
